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Chris Bourne

About

I'm the Marketing Manager here at sales-i and being in marketing I obviously love crayons and of course I have a toy Chewbacca on my desk (fully equipped with the 'Maaaaaarh' noise! I have worked in the technology industry for over 7 years and have a good grasp on what's happening in the industry. I also enjoy* the technical side of software development. *The term 'enjoy' relates to the very few occasions where the techy side actually goes to plan, otherwise replace with the term 'gets frustrated'.


smart goals
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As the great Zig Ziglar once said, “A goal properly set is half way reached.” And science has proven time and again that he was right. Studies have repeatedly shown that the setting of specific and measurable goals can have a real, balance sheet-boosting impact on the productivity of your salesforce.

You know this in theory, right? But if you’re wondering how to set sales targets or how to make a sales plan in practice, read on

SaaS vs On-premises
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Software-as-a-Service is, or SaaS for short, is fast becoming the technology of choice for many businesses in place of traditional on-premises software.

There’s a good reason for that too as confidence is high, there’s continuing growth and access has never been easier due to faster connectivity. Therefore we’re starting to see several SaaS software solutions catching the media buzz – SaaS examples including CRM systems, Business Intelligence, customer experience management and so on

close a sale

Ever heard the term ‘busy fool’? Essentially, it means prioritizing your work load incorrectly and giving greater urgency to tasks which don’t help you meet your key objectives. To be successful in sales, you have to be the very opposite of a busy fool – you need to know what actions to take in the short and long term which are going to help you succeed. That success is determined by one metric – your ability to close a sale.

Closing a sale isn’t a singular action, and those actions vary depending on communication channels, size of the deal and customer