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Chris Bourne

About

I'm the Marketing Manager here at sales-i and being in marketing I obviously love crayons and of course I have a toy Chewbacca on my desk (fully equipped with the 'Maaaaaarh' noise! I have worked in the technology industry for over 7 years and have a good grasp on what's happening in the industry. I also enjoy* the technical side of software development. *The term 'enjoy' relates to the very few occasions where the techy side actually goes to plan, otherwise replace with the term 'gets frustrated'.


Customer insight

Customer insight is the understanding of your customer, based on their buying behavior, their experiences with you, their beliefs or needs. Customer insights go beyond raw data or research, it is a multi-view of your customers derived from a strategic analysis of qualitative and quantitative data

cloud computing benefits
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Using ‘the Cloud’ is a phrase you’ve likely heard banded around blogs, TV adverts, at the office and probably over the local park. It’s becoming a familiar term. With a number of cloud computing disadvantages and advantages, you may be keen to understand what the benefits of cloud computing are to you and your business. That’s why we have put together a helpful guide to give you a steer in the right direction.

What is cloud computing

Cloud computing is the delivery of computing services via the internet

sales statistics
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Speak to any salesperson and they’ll tell you that they could sell a winter coat to a Wookie. I don’t think I’ve ever met a bad salesperson, however, is the state of sales really as good as they make it out to be?

Here are 99 sales stats that will make you sell smarter.

44% of salespeople give up after one follow up. (Source: Scripted) If you follow up a web lead within 5 minutes, you’re 9 times more likely to convert them. (Source: Insidesales