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Chris Bourne

About

I’m the Marketing Manager here at sales-i and being in marketing I obviously love crayons and of course I have a toy Chewbacca on my desk (fully equipped with the ‘Maaaaaarh’ noise!

I have worked in the technology industry for over 7 years and have a good grasp on what’s happening in the industry. I also enjoy* the technical side of software development.

*The term ‘enjoy’ relates to the very few occasions where the techy side actually goes to plan, otherwise replace with the term ‘gets frustrated’.


sales analytics
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Let me start by saying I love analytics.

Yes, you’re probably thinking I’m a sad, lonely nerd, sitting in a dark room drooling over stats and numbers rolling across my screen.

But you’re wrong (sort of).

Analytics are starting to play a major role in almost every aspect of your life, not just in business, and you don’t have to be a super-geek to appreciate the results.

Think about your local supermarket: they use data analysis to set up their aisles for maximum spend from you

Pile of invoices
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Enterprise Resource Planning (ERP) systems seem to have been around since the dawn of man. I’m pretty sure Neanderthals used an ERP system to note down how many bison or deer they killed during their last hunt.

Despite the dominance of ERP systems throughout the business world, we regularly see headlines with proclamations of their imminent demise, as though they are soon to be replaced by new software developed by another teenage whizzkid in his bedroom during his downtime between stints on World of Warcraft

sage data and sales-i
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There’s no denying that every version of Sage accounting system is a powerful piece of kit, helping millions of businesses to manage their finances and their customer data. However, Sage is confined to the finance department, yet the information it contains could help your sales team