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del boy and sales opportunities
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Whether you’re a fan or not, Only Fools and Horses has given us a great character in Del Boy. The dodgy dealing wide boy from Peckham is a lovable yet sneaky character who saw the sales opportunity in everything from his humble headquarters in Nelson Mandela house.

Derek Trotter wasn’t the smartest man in the world (or even Peckham, for that matter) but his endeavoring sales tactics, blind entrepreneurial spirit and admirable ‘never say die’ attitude have had a profound effect on business people in the UK and much further afield

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Our friends over at Boston University’s MSCIS Program have researched how Business Intelligence (BI) is key for gaining a competitive advantage. In the infographic below they highlight the growth of BI to managing data and the effectiveness it has on decision-making.

If you like the infographic, don’t forget to share it!

15th November 2016
Firmographics are the future
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I previously wrote a blog all about firmographics: what they are and what they mean to business. But the one area I didn’t really touch upon was how to use them.

For those of you that haven’t read my initial firmographics article and you have no idea what I’m talking about, they are pretty much the business equivalent of what we all know as demographics

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