News
Solihull, UK - March 17th, 2008 - sales-i, (www.sales-i.com) the real-time sales acceleration service for front line sales people, today announced its growing take-up in the building supplies industry as key companies including the Nicholls and Clarke Group of Companies, Huws Gray and A. Proctor Group limited sign up to the new service.
sales-i© is a real-time sales acceleration service for frontline sales people. Through sales-i, field and office-based sales professionals are empowered with real-time customer buying behaviour alerts which are delivered by email and text messaging, empowering them to make better informed, personalised and faster decisions which maximise repeat sales and reduce customer slippage. sales-i is delivered as a service charged on a per-user, per-month, basis.
Since its launch mid last year the sales-i sales intelligence service has been selected by dozens of businesses in the office products, building supplies and distribution industries. The technology, its on-demand delivery model and its customer buying-behaviour alert system has made it the system of choice for many small and big-name organisations. Then came the launch of sales-i mobile™ a few weeks ago which give field sales people full visibility of sales information and customer buying alerts delivered direct to their mobile phone enabling them to maximise repeat sales, improve customer service and reduce customer slippage without changing how they work or learning new technology.
Nicholls & Clarke
When Richard Hill, a Nicholls and Clarke director, heard about sales-i mobile, he immediately recognised the benefits this would deliver to the business and to the company’s ongoing commitment to customer service level improvements. Richard’s front line sales team had hitherto relied on print outs of customer information telling them the account status, what had been ordered etc which they carried around with them to customer visits. By enabling his team with sales-i’s sales intelligence system direct onto their PDA, the sales people could dispense with paper and instead have instant, real-time access to customer account information together with buying behaviour alerts.
Nicholls & Clarke equipped its sales team with Vodafone Smartphone PDAs installed with satellite navigation, email, Internet access and sales-i mobile and this is clearly improving their effectiveness and the way they work. Richard explains, “The barriers to adoption were minimal as all the sales people are familiar with mobile devices. Now they are empowered with everything they need to get to the customer armed with instant account information so they go into meetings fully informed and prepared.” Richard continues, “We are using the sales-i alert system which also tells us if there are any changes in the customer’s buying behaviour, so my sales people can identify upselling and cross selling opportunities and maximise the account visit.”
Proctor Group
Proctor Group is another supplier of products to the construction industry that has made the move to sales-i. Paul Roy is Proctor Group’s Finance director and guided the search for such a system. “The more information we collect, the greater the challenge to interrogate it and identify trends and changes within it and this impacts on customer service,” commented Paul. “This lack of visibility can result in missed cross selling and up selling opportunities, unproductive customer calls and inefficient use of front line sales people’s time. By overlaying intelligent alerts on top of that mountain of customer, product and sales data we knew we could proactively unearth business we didn’t otherwise know about, make the sales process simpler and improve the customer experience. “
Paul sees the sales-i alert service undergoing continuous evolution and checking to make sure that the appropriate queries are being run and that they are directly relevant to each sales professional, “The success of this system lies in its appropriateness and relevance to the sales team and by taking the time to work with the sales team, explain the rationale behind sales-i and ensuring their buy-in we will continue to expand this service that benefits us, our sales people and our customers.”
Availability
sales-i is available for as little as £1 per user per day. Organisations can visit www.sales-i.com, arrange an online demonstration which allows you to see the power of sales-i from the comfort of your office or simply call the sales-i team on 0870 446 7355 .
About sales-i
sales-i© is a real-time sales acceleration service for frontline sales people. Through sales-i, sales professionals are empowered with real-time customer buying behaviour alerts which are delivered by email and text messaging, empowering them to make better informed, personalised and faster decisions which maximise repeat sales and reduce customer slippage. sales-i is a true Software-as-a-Service solution charged on a per-user, per-month, basis. Sales and marketing organisations rely on sales-i to accelerate their sales intelligence. This delivers protected customer share, better margins, visible cross-sell and up-sell opportunities and increased customer buying behaviour know-how resulting in more intelligent, profitable selling. sales-i is a privately held company with headquarters in Solihull, UK. For more information about sales-i visit www.sales-i.com or email tellmemore@sales-i.com
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