News Release

sales-i and NTT Europe Online Prove Value of Microsoft SaaS Incubation Center Program

LONDON, August 1st, 2007 - NTT Europe Online today announced that it has successfully signed contracts with sales-i, the real-time sales acceleration service for frontline sales people, to provide managed hosting and partner support services as part of a combined NTT Europe Online and Microsoft Software as a Service (SaaS) enablement initiative.

sales-i provides an innovative sales acceleration software service that enables frontline sales professionals to monitor customer behaviour and purchasing patterns in real-time, providing email and text message alerts to highlight sales opportunities. sales-i is a true Software as a Service solution charged on a per user, per month, basis.

Core to sales-i's message is its ability to host clients information on a reliable, secure and scalable hosting platform as Paul Black, co-founder of sales-i explains, "Organisations rely on sales-i to offer real-time alerts regarding their customers buying behaviour using their own data so service reliability is crucial to our business. NTT Europe Online gives us and our customers that peace of mind." Paul adds, "NTT Europe Online also understands our customers' concerns around security and availability, which is a key element of our proposition, creating a hosting solution that is backed by its ISO27001 certification for Information Security Management."

"The global market for software as a service is predicted to more than treble in size over the next four years(1), as more companies recognise the strengths of SaaS in reducing risk and enabling rapid adoption and adaptation of applications," said Michael Korbacher, Hosting Lead for Microsoft International. "sales-i has benefited greatly from the SaaS Incubation Center Program, including being given help with business development, managed hosting consultancy and more technical aspects such as architecture design. More than this, the program has also given sales-i the chance to work with service providers, creating a new channel to market."

Robert Steggles, Marketing Director for NTT Europe Online concludes: "The sales-i service proves that NTT Europe Online's combined approach with Microsoft to deliver Software as a Service is providing enormous benefits to software companies as they bring their SaaS propositions to market."

(1)Market information is taken from Gartner: "The global market for Software as a Service (SaaS) reached US$6.3 billion last year [2006] and is on track to reach US$19.3 billion by the end of 2011."

About NTT Europe Online

NTT Europe Online provides managed hosting, security and application management services to businesses globally. These services provide the reliability, availability, security and scalability needed to underpin business success online.

NTT Europe Online is certified to ISO27001 for Information Security Management and, as part of NTT Communications, has the global reach and scale to support businesses of all sizes. NTT Communications is the global data and IP services arm of the Fortune Global 500 telecom leader, Nippon Telegraph & Telephone Corporation (NTT). For further information visit www.ntteuropeonline.com

About sales-i

sales-i© is a real-time sales acceleration service for frontline sales people. Through sales-i, sales professionals are empowered with real-time customer buying behaviour alerts which are delivered by email and text messaging, empowering them to make better informed, personalised and faster decisions which maximise repeat sales and reduce customer slippage. sales-i is a true Software-as-a-Service solution charged on a per-user, per-month, basis. Sales and marketing organisations rely on sales-i to accelerate their sales intelligence. This delivers protected customer share, better margins, visible cross-sell and up-sell opportunities and increased customer buying behaviour know-how resulting in more intelligent, profitable selling. sales-i is a privately held company with headquarters in Solihull, UK. For more information about sales-i visit www.sales-i.com or email tellmemore@sales-i.com

Copyright© 2007 sales-i. All rights reserved. sales-i and the sales-i logo are trademarks or registered trademarks of sales-i and/or its affiliates in the UK. All other brands, names or trademarks mentioned may be trademarks of their respective owners.

<< Previous   Next >>