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When it comes to implementing new technology to drive your business empire forwards, you certainly aren’t short of options. CRM systems are often topping the list of automotive aftermarket business leader and as a buyer, you’ll be spoilt for choice.

But how do you discern between the dozens of options available? Our co-founder, Kevin McGirl was interviewed for

sales-i joins IAAF
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The UK’s leading sales intelligence software provider, sales-i, has joined the Independent Automotive Aftermarket Federation (IAAF).

Founded in 1930 as the Motor Factors Association, the IAAF works exclusively to promote and support the needs of the independent automotive businesses, including helping them to overcome the key legal, political and technological issues within the industry. In addition, it provides a range of products, services, and networking events to benefit both members and the automotive industry at large

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In an industry historically ruled by a field-sales technique, automotive aftermarket companies are now starting to reap the benefits of an inside sales revolution.

Our CEO, Paul Black spoke to Automotive World about the advantages an inside sales approach can bring, from gaining a competitive edge to building stronger customer relationships.