As a manufacturer, wholesaler or distributor, 80 – 90% of next year’s revenue will come from your existing customers. Knowing which customers are at risk of leaving, could be buying more or are true advocates of your brand is an essential part of a successful business. To gain insight, you need to apply a customer health score to every account. You may already do this with a red, yellow, or green system
Here at sales-i, we’re always intrigued to hear just how much we’re making a change and helping our customers. Whether a quick thanks in an email or some glowing feedback, hearing from our users is always incredibly humbling.
Having jumped at the chance to interview one of our customers Shelly Miller, Director of Sales Development at aftermarket powerhouse
Would you sell steak to a vegetarian? Nope, me neither. Selling products to customers who clearly don’t have an interest in what you have to offer is a waste of energy and precious selling time. But at what point, exactly, was it made clear that they don’t want what you’re offering? Without customer intelligence and analytics, you’ll never have the in-depth answers you need for approaching a sale, fully prepared