about Sales management
This isn’t an 80’s rom-com and you are not Gordon Gekko. Business catchphrases are cliché and often flag up to customers that you are not treating them as individuals. Overused sales patter can quickly turn a client off. So, pause next time you go to assure someone your product is a ‘win-win’ for them or that it provides ‘peace of mind’… yawn. You can do better than that. Tell them a real example from a current client similar to them, or better yet, tailor a few personalized projections based on your prospect’s business
We have all been in that job where you have to submit your ideas in triplicate to your, let’s say, ‘very particular’ manager only to have your enthusiasm crushed. Equally, many will have been thrown in at the deep end in a new role and spent the first few days floundering to grasp what is it that new made-up job title really means, what your goals are and (god forbid!) if you have any deadlines! Which begs the question – as a manager, are you damned if you do and damned if you don’t dictate your employee’s workflow?
Attitude is everything in the sales profession and forming good (and bad!) habits can make or break any sales team. Some of the worst habits can manifest themselves into some innocuous-sounding remarks.
Our General Manager, Bruce Kopkin shares some of the worst phrases you can possibly hear from your sales reps. Read the full article over on Destination CRM here.