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3 ways sales software can benefit the building supplies industry

Implementing sales software in the building supplies industry can be a very effective tool for keeping your business manageable and up-to-date. Whether you supply to trade, contractors or retail outlets, sales software can help your sales team to maximize profits and expand your business to even greater heights.

Designed to make every aspect of managing your business easier, sales software can improve efficiency in all areas of the business when utilised correctly

Increase sales with one solution

You may have seen titles like the above many times when searching the web with no real substance behind the claim. However, according to data collected by the Aberdeen Group, companies that use Business Intelligence and Predictive Analytics Software enjoyed a sales lift 73% higher than companies that didn’t.

So, how does Business Intelligence increase sales revenues? And what steps have companies taken to make Business Intelligence successful?

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Terrible CRM or terrible users
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During one of my daily web surfing sessions, I came across an article: 11 Terrible CRM Systems For Your Company. My initial thoughts were, “Why was the owner of a CRM reseller being so negative about their own product range?”

As I continued to read on, I realized that it wasn’t in fact the CRM systems that were terrible, but more the attitudes of the people who use them. In short: you get what you put in