It’s 11am on a Tuesday, you’ve just put the phone down after talking to a prospect and you’re ready to dial again to speak to the next person. This is a typical process for a salesperson but to do this you need to have acquired a list of contacts that may have a need for your product.
The consensus is that the more you pour into the top of the sales funnel the more that will come out the other end as a customer
Many modern salespeople are masters of using their charm to woo prospects and keep customers loyal, yet their skills with the old keyboard can often be blunter than the back of a spoon.
Luckily for you, my colleagues and I know a thing or two about crafting sales and marketing emails that pack a proper persuasive punch.
Below is a list of words we use when trying to write simple-yet-powerful sales emails, content or collateral.1
However good the product or service you offer, all businesses rely on new sales opportunities to grow and develop. Although up-selling and cross-selling to existing customers can be extremely effective, it’s always important to integrate new business wherever possible.
That said, new sales opportunities rarely land straight on your desk, so learning how to improve the number of sales you get through the door is as essential a skill for bringing in new business as finding good quality leads.
So, how can you find and close more deals?1