It’s all well and good proclaiming that slow and steady wins the race, but in The Tortoise and the Hare, the winner wasn’t going to receive a cash prize which would help pay off bills, put food on the table and buy Christmas gifts for all their loved ones.
If they were, I’m pretty sure the Hare wouldn’t have stopped for a nap.
The point is that fairy tales are great for teaching people some of life’s key virtues, but they can’t always be applied to everything
Why do some sales teams forge ahead and deliver outstanding results, while others simply flounder, bump along never reaching their potential? Some would argue that it’s down to the product they’re selling, the calibre of the team members, the tools they have available to them, the economic climate or the leadership in the organization.
We’ve done our research, surveyed 254 salespeople, spoken to top psychologists and HR professionals and used our own case studies of sales teams that consistently deliver to produce this guide to building a high performing sales team
It sounds pretty terrifying doesn’t it? It’s not. It is simply a way of applying scientific or mathematical principles to your sales process to achieve your goals.
I know many of the sales managers, directors and teams will be reading this and scoffing that “I do this already…” and I’m sure you do. Together, sales, marketing and customer service all play a fundamental role in the sales process and collectively, they will consume a significant portion of a company’s budget