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about Big data

future selling

I’m calling on all salespeople to start thinking about how you approach your job, because in a few years’ time, you may be in danger of losing it!

I know it’s a harsh statement to start a blog with, but according to Forrester, of the 4.5 million B2B salespeople in existence today, one million will be net displaced by 2020, particularly ‘order takers’.

The reason? Buyers are more informed and self-sufficient than ever before and don’t need your help as much as they used to.

So what can you do to avoid becoming irrelevant?


How to make prospecting easier

Having almost taken over the professional world, Business Intelligence (BI) is now used by businesses large and small, with 85% of business leaders agreeing that BI has the potential to change the way businesses operate. So, having bypassed the question of if you should implement BI – and because you probably already have – here’s how you should implement a business intelligence strategy for your business

data silo

We were all taught the importance of sharing when we were young. From offering up the last cookie to making sure we all had a chance to get a go on the school’s one and only scooter, sharing was – and still should be – one of the fundamentals of everyday life. Still, the silo mentality is living proof that many of us seemingly forget that basic lesson instilled in us as children.

Of course, silo thinking isn’t always fueled by selfishness, but sometimes simply a lack of awareness