Anticipating your customers’ next move is no mean feat, even for the most seasoned of salespeople. There’s no ‘one size fits all’ approach that can magically unearth your customer’s next steps.
Every customer has their quirks and intricacies that will feed their decision-making processes and it’s something not even the best salespeople will be able to predict. Not without a little help anyway.
Our CEO, Paul Black, spoke to Cleaning Matters magazine about a new breed of ‘psychic’ sales force that are using to calculate their customers’ next move and get ahead of the competition.