The Top 9 Sales Tools To Boost Prospecting [Updated]
The internet is awash with apps, downloads and business intelligence systems promising to make your work day a breeze. The challenge isn’t finding a solution but finding the best solution for you and your industry.
Although we cannot guarantee we have the perfect sales tools listed here to allow you to hit your sales target from a remote tropical island, we think our top picks could fight off stress during your work week.
Search using keywords or industry to enable prospecting. This includes names, location, bio, SEO data, social media accounts, traffic and engagement statistics.
You can create a shortlist of prospects in NinjaOutreach that can be shared and maintained with your team.
Once you are happy with your searched segment, you can also email directly through NinjaOutreach as it features templates and analytics as part of its package.
You can search for job titles and niche keywords to target the best people for your product/service.
14-day free trial available.
$69 – $599 a month with discounts for annual payments.
This is a tool that combines data from across the internet into one searchable database for sales lead generation. Sources include job boards, websites, documents, spreadsheets – all of which are readily available. It captures the name, company, email address, and other key prospects that can help you find someone or fill out missing details in your CRM.
It can directly transfer contact data to Outlook.
Downloadable from various locations.
FREE – But they expect you to add a series of contacts you have to swell the database.
With MatterMark you can search for contacts by area, company size, industry, business model, B2B/B2C, keywords, funding and venture portfolio submissions, and even business growth metrics!
This tool can offer insight into the business and the industry it exists in to identify who is closer to making buying decisions to aid lead prioritization.
14-day free trial available.
$49 – $999 a month with discounts for annual payments.
This confident little tool boasts that it is “the only tool you need” to carry out sales prospecting. Whilst it does multi-task email verification, CRM database cleaning/updating and pipeline automation it requires you to have a starting point of contact details to churn out results.
You also can create social media custom audiences in SellHack to maximize all of your prospecting channels.
Sign up free and you can get 10 credits a month for nothing. Credits don’t roll over though so you need to use this regularly to get your money’s worth.
$19 – $199 a month with discounts for annual payments.
This is a simple to use system to verify or find business emails. Anyone’s. They call it sorcery, which may be a bit of a stretch, but it’s handy if you have an inbox full of returned emails to try and update. This tool may only verify emails, but the option to pay-as-you-go makes it a must for inclusion on this list.
You can search for contacts in bulk via CSV file. Plus, you don’t have to wait for the whole file to complete as they feed you results as they find them.
Free trial of up to 50 credits (contacts).
$0.10 per lead pay-as-you-go option.
$39 – $399 a month with discounts for annual payments.
This handy little add-on pulls information together about the social media accounts of your contacts. This means it’s beyond easy to add them to LinkedIn, Twitter and so on.
You can also use this tool to find a contacts email from the social media data Rapportive finds. All you need is your contact’s name and their company name and the tool will be able to find relating social accounts to find their work email address.
FREE – Rapportive is a Google Gmail extension
Detective by Charlie
This neat system does research on your prospect so that you don’t have to. Simply search with the details you have and their browser automation will scan available information in the public domain to create a quick one-page summary.
The clever little bots find out your prospect’s competitors, their current focus and find clients you have on board that match to give you tangible points to discuss.
We’d love to tell you but it seems that pricing is on a need to know basis. Online forums note that the system is only cost-effective for 10+ sales reps due to the level of customization required per company. If it sounds interesting you will have to ask for a demo to get more details on how much all that work will cost you.
This is like spell check for how you say things and tailors it to suit who you are talking to. It may be proof that the computers ARE coming for us!! They now know how to sweet talk us into doing their bidding by analyzing all available data we have ever posted.
Helps you navigate those awkward first interactions by using the most appropriate salutations to build rapport and get your foot in the door.
Again, you have to sign up to know how much this dark magic will cost you. At least you can sign up and get started for free.
LeadiQ has two main features. The first is the fast access and data capture of prospect details from any website in just a couple of clicks. The data is sent directly to your linked CRM which gives you back the time that would usually be wasted on manual data entry.
The second is a website application that helps you store and organise your captured prospects into focussed campaigns you can use to drive specific offers. An example of this could be prospects that are wholesale ambient food buyers in Chicago. This would give you the mailing list or call list for your brand’s ketchup promotion.
It really is as simple as click and capture but with this comes the temptation to capture EVERYONE. This neat bit of tech keeps you focussed with the campaign feature, but it also helps you keep your data clean by direct data uploads to your CRM (no manual errors!) and with duplicate leads and contacts alerts.
Be honest, for data nerds like us, clean, relevant data is the holy grail.
If you sign up you get an impressive offer of 100 leads (credits) free to use on your free 7-day trial. After that, you can walk into the sunset or sign up for one of their two packages.
The LeadiQ Solo subscription gives you access to their content and 300 prospects and 30 premium credits a month for $60 – more than enough for the individual prospect researcher.
Or, a LeadiQ Team package that offers unlimited prospect campaigns, 100 premium credits and very useful array of software integrations (Salesforce, Hubspot etc) to make your life easier. The team prospecting package cost is scalable and therefore you will need to talk to one of their helpful humans (their term, not mine!) to find out more.
This is in no way a complete list and things move so fast that a few more savvy sales tools may have popped up or even more features may have been added to our chosen few. Every system has its uses, and how effective they are for you will depend on your end goal.
Our advice? Be realistic. You will need to spend some time researching, doing a trial and seeing if the results these prospecting tools offer are going to give you the data you need.
We can’t guarantee that mastering one of several of these tools won’t fast-track you to yacht ownership and a time-share in the Seychelles but they might just keep you a step ahead of the competition.