sales-i
Free Demo

118 words and phrases you should never use in emails (unless you love spam filters)


written by sales-i Marketing Team

sales-i 29081 2018-01-05 1440960

Ah spam filters, the kryptonite of any super salesman or woman looking to get in touch with a prospect without calling or meeting them.

To beat the virtual gatekeepers, you’re better off not saying certain words, or they’ll get angry and throw your mail out before your prospect even gets a chance to ignore it.

If, like my Mother and girlfriend, you’re one of those people who always needs to know why, please feel free to tweet us @sales_i and we’ll let you know exactly why spam filters don’t like the words in the list of spam words below.

Hint: for speed, use ‘Ctrl+F’ or ‘Cmd+F’ on Mac and enter the word you’re thinking of using.

  • 100% free
  • 100% Satisfied
  • 50% off
  • Acceptance
  • Access
  • Accordingly
  • Act Now!
  • Affordable
  • All new
  • Amazing
  • Avoid
  • Bargain
  • Beneficiary
  • Best price
  • Billing address
  • Buy
  • Call
  • Call free
  • Call now
  • Cards accepted
  • Cash
  • Chance
  • Cheap
  • Claims
  • Clearance
  • Click here
  • Collect
  • Compare
  • Cost
  • Deal
  • Dear
  • Discount
  • Do it today
  • Don’t delete
  • Don’t hesitate
  • Dormant
  • Double your
  • Drastically reduced
  • F r e e
  • Fantastic deal
  • Fast cash
  • For free
  • For instant access
  • For just $X
  • For Only
  • Free
  • Free gift
  • Free installation
  • Free offer
  • Free preview
  • Free quote
  • Free sample
  • Free trial
  • Get it now
  • Get started now
  • Give it away
  • Give away
  • Great offer
  • Guarantee
  • Guaranteed
  • Hello
  • Important information regarding
  • Increase sales
  • Increase your sales
  • Incredible deal
  • Info you requested
  • Information you requested
  • Instant
  • Investment
  • Investment decision
  • It’s effective
  • Join millions
  • Lifetime
  • Limited time
  • Lowest price
  • Money
  • Never
  • No fees
  • No hidden costs
  • No inventory
  • No-obligation
  • Offer
  • One hundred percent guaranteed
  • Order today
  • Performance
  • Phone
  • Please read
  • Price
  • Priority mail
  • Prize
  • Prizes
  • Problem
  • Quote
  • Sale
  • Sales
  • Sample
  • Satisfaction
  • Satisfaction guaranteed
  • Solution
  • Special promotion
  • Stop
  • Subscribe
  • Success
  • The best rates
  • Time limited
  • Unlimited
  • Urgent
  • Visit our website
  • Warranty
  • We hate spam
  • What are you waiting for?
  • While supplies last
  • Why pay more?
  • Will not believe your eyes
  • Win
  • Winner
  • Winning
  • Won

So now you have your list of spam words to avoid but how can you make sure that your prospects actually open your emails? Click here to discover how.



sales-i demo




Written By -

Our marketing team have been working hard to bring insightful content to wholesale, manufacturing and distribution professionals.

Sign Up To Our Newsletter